In the last 36 hours or so KanYe West has taken the social media world over in a manner that only the king of killerness KanYe West would do. It is interesting to see that he was able to create a marketing buzz on YouTube, Facebook and Twitter by just showing up and performing his songs to a small group of employees at Facebook and Twitter. He probably got paid to do those impromptu shows and even if he didn’t the buzz he’s generated for basically no cost is amazing. Whoever on his team thought of this move is a genius! Essentially he also got to use the entire world as a focus group to debut new material. The response has been incredibly positive without him having to actually play or leak full songs. Now all he has to do is start releasing the music for sale through iTunes and it’s a wrap! This was all one big strategic marketing plan using social media that was executed exceptionally well. If you don’t think it was, then why didn’t Ye’s team make everyone shut off their phones and have no video recordings. GENIUS!

Cop that POWER on iTunes now… video dropping very soon and it’s gonna be KILLER, cuz goddamn he’s killin’ this shit!

Get a bar of this Daft Punk killerness that is about to set fire to the music world!

First time, won’t be the last time!

Get Familiar!

It’s been quite a while since my last post. I’m sorry
Been very busy, but no excuses… excuses are tools of the incompetent, those who use them seldom amount to anything!

Prepare for the killerness to come… Get Familiar!

<

Check out my boy Ben Lyons interviewing Rihanna in Israel for a historic concert presented by Orange Rockcorps. During Rihanna’s recent trip to Israel, she performed for 14,000 kids who did 4 hours of community service in order to attend the Orange Rockcorps concert, she talked with E! Entertainment’s Ben Lyons about her thoughts on Drake, doing community service with Rockcorps, her new video Rockstar with Travis Barker and if we should expect Justin Bieber to join her when her “Last Girl On Earth Tour” comes to the USA.

Get Familiar with Christian Rich, one of the hottest new duos in music consisting of  brothers Kehinde and Taiwo Hassan who are tossing out old concepts to bring fans a new musical sensation, The Decadence!

Created in Chicago, New York, Los Angeles, Miami and the Neptunes’ Hovercraft studio in Virginia, the project consists of songs written and produced by Christian Rich (with the exception of the “Famous Girl” remixes), and guest contributors include Pharrell Williams, Pusha T (of the Clipse), Shanell (of Young Money), Y-O (of U-N-I), Bjorn (from Peter Bjorn and John), DJ Benzi & Dstar, DJ Snake, Clinton Sparks and more!

Check out what Pharrell says about Christian Rich and DOWNLOAD IT NOW

Lemme Know What You Think On Twitter

“There’s nothing like watching a movie about Hesidic Jews going to nightclubs in a nightclub.” The other night Ben Lyons and I hosted a screening for the movie Holy Rollers at Voyuer Nightclub in West Hollywood. It’s a true story that took place in Brooklyn, about kids from an Orthodox Jewish community who were lured into becoming Ecstasy dealers by there boy who was connected to an Israeli drug cartel. The movie is a bit of a slow start but the story telling and lessons to be learned from this movie are very intriguing. So Get Familiar with the Holy Rollers when it hits theaters May 21st.

Lemme know what you think on Twitter.

Get Familiar with Christian Rich’s new single “Hello Virgin” off “The Decadence” mixtape dropping May 31st. Featuring Pharrell Williams, Pusha T, Clinton Sparks, Peter Bjorn and John, DJ Benzi, Shanell of Young Money and more. Christian Rich always amazes me with their visuals for their music. The single artwork and this video are so FRESH!

Lemme know what you think on Twitter.

The other day while DJing at the SkyBar for ONEXONE we were all wondering where dead prez have been lately, evidently we are about to find out. I will be checking for this Revolutionary But Gangsta Grillz on June 10th, Get Familiar!

DOWNLOAD LINK (via NahRight via OnSMASH)

Lemme know what you think on Twitter

Get Familiar with Clinton Sparks new single “Favorite DJ,” the official DJ anthem for the DJ and by the DJ, featuring Jermaine Dupri & DJ Class. Produced by Clinton Sparks and DJ Snake. “Favorite DJ” is dedicated to representing the DJ, taking DJ culture to the next level and continuing the tradition set by many other DJ’s past and present who’ve shown the world that DJ’s can do more than just play and break the hits, they can make the hits, Get Familiar! Who’s your Favorite DJ?

Download it now at ClintonSparks.com on iTunes or Amazon.com